• SalesTraction.io

    Helping build and scale modern, data-driven sales organizations.

  • About

    An industrial engineer with 10+ years of experience delivering revenue.

    Hey, I'm Rajen.

    Sales Builder | Sales Coach | Consultant

    I work with startups and B2B SaaS companies looking to build modern, data-driven sales organizations.


    I help my clients build and optimize their sales strategies, with a core focus on tools, training, and tactical execution.


    In my career, I've been a part of sales teams ranging from small (1), mid-size (10-100), to large (1000+); both pre and post product-market fit, and through seed, scale and exit.


  • Services

    Accelerate sales in a way that makes the most sense for your business.

    SalesTraction.io Consulting

    1-1 Services

    Build your sales playbook.

    A 4-6 week engagement around building repeatable sales with people, process, and tools.


    Generate new business with hands-on learning, and lay the foundation for 10X growth.

    SalesTraction.io Workshops


    Learn sales hacks.

    1-2 hour tactical workshops, focussed on learning skills for the modern sales professional.


    Grow your sales arsenal, and increase your productivity with proven methods that work.


    SalesTraction.io training


    Be better and grow. 

    On-site training with custom content specific to your sales flow and value proposition.


    Develop your SDRs into Account Execs, and grow your Account Execs into Sales Managers.

  • Contact

    Please fill out the form below and I'll get back to you shortly.

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